Centre of Applied Positive Psychology

Research Consulting

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four pieced jigsaw As the world-leading authority on the application of positive psychology, we are uniquely placed to support you with research consultancy that bridges our first-class academic grounding with the real-world application for which you are looking.

Our research consultancy projects have spanned:

Survey and questionnaire design for topics including strengths, personality, vitality, confidence and pleasure;
Experimental investigations of product impact on consumer well-being;
Data collection (on- and offline), analysis, reporting and recommendations;
Literature reviews and recommendations to support product launches aimed at consumer health, well-being and happiness.

We bring an unrivalled knowledge of positive psychology - the science of happiness, strengths and well-being - and apply this to research studies that demonstrate the impact of your products and services on consumer outcomes like health, well-being and happiness.

One of our most celebrated projects involved Professor Alex Linley, CAPP Founding Director, becoming Magnum's Professor of Pleasure. Professor Linley conceptualised, developed, and validated the Magnum PQ Test, which has been completed by thousands of people around the globe who wanted to find out their Pleasure Quotient and receive individualised advice on how to get more exceptional pleasure from their life.

CAPP have also been involved in the following public sector research projects:

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Programmes

The Strengths Project